By Grá Design is a branding and web design studio in Barcelona
We help companies and entrepreneurs who have a great business and know the value of having a great brand.
By Grá Design is a branding and web design studio in Barcelona where we work with and help entrepreneurs and companies who are building something great and want it to be big.
You now the true value of an image and brand assets that match your business level.
Our clients have been featured in
Naming, visual identity, and brand assets for real estate agency Bünik Home
Branding for specialty coffee and brunch shop MyFriendCoffee
Positioning analysis and strategic rebranding for Kamel Dermofarmacia
Brand asset design and event design for Canal Bakery in Barcelona
Naming, brand identity, packaging and creative direction for Los Chapines specialty coffee roasters
Brand identity and commercial stationery for Flourish Real Estate
Brand identities and custom websites that reflect your brand values
Brands that have accelerated their business with us. We've worked with over 50 brands, featuring projects in real estate, hospitality, restaurants, startups, and tech.
Our services and method
We handle naming, branding, web design, motion graphics, photo & video, and ongoing support, always following a three-phase process: immersion & direction, design, and review & delivery.
Naming
Branding
Web Design
Motion
Brand Audit
Retainer Packages
the person behind By Grá Design projects
I'm Itziar. I started By Grá Design because I got tired of creating pretty designs that didn't say anything about the brand and its values.
I've been working with service, hospitality, and real estate businesses in Barcelona for over five years. I don't create brands just to look good: I create brands that represent you, exactly as you are, so people perceive and position your brand before even speaking.
I'm also an animal lover, I enjoy meeting family and friends after a long day, I love the sea, and I'm always learning.
We have worked with:
Real Estate Agencies Tech Hospitality Coaching Physiotherapists Food and Beverages Creatives Beauty and Self-Care Brands
We are the perfect partner for your brand if you are ready for...
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A brand that builds trust before your very first meeting
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A website that actually explains your service and shows value
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A clear process with a locked-in schedule from day one
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A team that guides you and explains the decisions made for your project
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Everything documented in a brand manual so your team can use it without depending on us—though we'd love to work with you again down the road
Kind Words from our clients
"They gave us Clear and coherent direction for our brand"
They understood the essence of KAMEL perfectly from the very first moment.
The guidance was personal and hands-on, and the result is fully aligned with what we wanted as we move forward.
Clara Polo
"The professional I needed to redesign my website"
I contacted by Grá Design because of the reviews and knew that Itziar was the right person for the job. She is a creative, committed professional with a great ability to listen.
Rosa Piqueras
"AN EXCEPTIONAL EXPERIENCE AND AN IMPECCABLE RESULT"
She managed to organize the chaos in my head into a coherent, flawless, and deeply meaningful project.
She possesses an extraordinary human and creative ability to restructure your website and brand.
Priscila Santos
The questions most of our clients asks before hiring us to develop their brand and assets
WHAT IS the difference between A BRANDING STUDIO and A GRAPHIC DESIGNER?
A branding studio works on strategy before design: first, we understand your business, your market, and who you want to attract, and then we translate that into naming, visual identity, and web design. A graphic designer creates individual pieces, like a logo or a website, without that preliminary step. That's why at By Grá Design, we don't design anything until we understand what your brand needs to represent.
HOW LONG DOES A COMPLETE BRAND AND WEB DESIGN PROCESS TAKE?
It tipically takes between 4 and 8 weeks, depending on whether we're only developing the brand identity or also the website and additional branding elements such as a custom photoshoot, corporate video, or personalized stationery.
We work with a schedule from day one so you know exactly when your brand will be ready to launch.
What's the difference between a logo and a brand?
A logo is a visual asset. A brand is everything people feel and understand about your business when they see it, read about it, or talk about it. That's why when someone asks us for "just a logo," almost every time what they actually need is complete branding, even if they don't know it yet. With just a logo, you'll never have a consistent brand built around your personality and market—you'll be missing typography, color systems, and everything else required.
Can you design just a logo?
I can design your brand so it's recognizable, memorable, and packed with personality.
For that to happen, a logo on its own falls short.
As explained in the previous question, just a logo isn't enough for a brand to function. That's why the bare minimum we create is a complete branding system.
That will make your brand feel and convert as a true brand, not a DIY project (which can be nice at the very beggining, no judgement on that). But if you are ready to invest in having a big league brand, we are the perfect partner for your growth.
How much do branding and web design cost?
Branding starts at €1,500. Combined branding and web development projects start at €3,500. The final price depends on the scope: how many additional brand formats you need, whether it includes stationery, if the website is a one-page or multi-page site, and if it requires custom features.
On our first call, we'll give you a clear price range based on what you're looking for and your real needs.